Senior Visual Communication Designer at tkxel and Lead Product Designer at 3Qs CPA, with a master's from SUNY.

Born in Pakistan, studied and worked in the US, and now based in New York Lahore a route that made cross-cultural design less of a specialty and more of a default setting. I design B2B SaaS products, the data-dense, workflow-heavy kind with an equity-focused lens: interfaces that stay simple for the people the industry usually overlooks.

When I'm not designing, I'm reading and figuring out how to make design work for low-literacy users and untangling whatever digital experience is quietly failing people that week.

For case studies, reach me by email or LinkedIn!