Graphic design serves as my visual language, harmonizing elements to convey a message. I infuse storytelling into designs, creating a narrative essence that captivates. From editorial and posters to brand identity and logos, I prioritize a user-centric approach for optimal experiences.
Editorial design for Bulleh Shah, who was a 17th and 18th-century Punjabi revolutionary philosopher, reformer and Sufi poet, universally regarded as the "Father of Punjabi Enlightenment." Projects involve Poetry book, posters, invites and animation.
"Lollywood" is the designated term for the official Pakistani cinema industry. Serving as my final thesis project, it involves an exhibition design that pays tribute to the pioneering artists of Pakistani cinema. This initiative is a recognition of the crucial role played by the inaugural batch in laying the foundation for the entertainment industry in Pakistan in 1948
"Deewan-e-Moeez" is a book influenced by the 18th-century poetry of Bulleh Shah. I worked in editorial design, managing both the editorial aspects and the integration of illustrations. My role involved experimenting with Urdu typography and calligraphy to enhance the overall visual design of the book.
I contributed to "Jumpstreet", a popular café in Gujrat, Pakistan, as a graphic designer. I played a key role in building the entire branding, covering everything from the logo to menus, packaging design, and social media graphics.
Explore a collection of diverse illustrations, bringing ideas to life through captivating visuals. From digital art to hand-drawn narratives, each piece tells a unique story, leaving a lasting impression.
